During the summer I always get at least
a month off of work. I posted in an earlier blog that I had remodeled and
organized my bedroom. And I have decided that my next summer vacation project
will be hunting down a new car. About two years ago I purchased my current car
which is a 2011 Camaro. At the time I was still under the direct influence of
the third installment of the Transformers saga which features a bright yellow
and black striped Camaro that transforms into the character Bumble Bee. It was
time for me to trade in my old SUV which had gathered over 200,000 miles
trekking along the long highways of SEC football country. So the first car that
was ever purchased in my name was a black 2011 Camaro, that I named Cam Cam!
But now I am two years
older, and my insatiable
obsession with cars, which I inherited from my father, has me in the
mood to
purchase a new toy. After touring a few different dealerships and test
driving cars, I have decided that my new road Dawg should be a Mercedes
SUV.
Which basically means I will be trading in my sporty 2-door for a
vehicle
suitable for hauling an entire soccer team (and I don’t even have kids!)
But
while I have been going through the car buying process I have spent a
lot of time on the internet researching and even perusing Mercedes’
social media outlets.
The title for the Mercedes-Benz
Pinterest page is short and sweet—The Best or Nothing. With almost 3,000
followers and 52 boards, Mercedes has done a very impressive job of showing off
their luxury in motion motif and blending vintage car model boards with future
concept cars that elicit respect for the past and build excitement for the
future of the brand.
My favorite social
media page for
Mercedes is Twitter. They interact with their customers often and try to
make
the page interactive. It is fun to see brand loyal customers gushing
over their
vehicles and even posting short reviews of their favorite Mercedes
models. My favorite Twitter initiative used Hashtags and customer
twitpics to personalize the Mercedes Twitter feed. Seeing a few pictures
of happy customers with their convertibles on a perfect sunny day can
make even the most apathetic individual wish they could let their car's
top down for a day.
Although I didn’t need much convincing, I think that visiting these
social
media pages has made me absolutely SOLD on being the next owner of a
Mercedes. I mean seriously "The Best or Nothing", Who can argue with
that?!